Jena Daniels, VP Customer Value, leads the end-to-end user journey strategy across Medable's clinical trial platform from onboarding and access, through adoption, to the measurable outcomes that define real customer value. A recognized voice in decentralized and hybrid clinical trials, Jena pioneered Medable's Patient Caregiver Network (PCN), growing it to more than 2,000 patient and caregiver advocates across 12 countries representing 67 health conditions. Her work on adoption strategy, change management, and trust frameworks for agentic clinical workflows is helping life sciences organizations bring emerging technology into real-world execution. Jena brings a research-grounded perspective to every stage of digital transformation, backed by 30+ peer-reviewed publications in ML/AI and remote patient monitoring, and hands-on experience spanning clinical operations, patient engagement, and product strategy. A former CRA and five-time clinical trial participant, she brings a rare ground-level perspective and an unwavering stance that the patient and site experience should be at the center of everything Medable builds.
